Why age-related stereotypes get us nowhere
Dive into our latest piece, where we challenge the conventional wisdom on age-based marketing. Discover why the 50+ demographic is more than just a label and how nuanced insights into their lifestyles and values can revolutionize your marketing strategy.
The Future of the Male Gaze is Female
Have you recently watched 'Oppenheimer'? But did you also notice that the movie did not pass the 'Bechdel Test'? This brings to light the broader issue of the male gaze in film, a topic we delved into in our latest article.
The future of work: #promptengineering?
As AI continues to evolve, it is changing the skills that are required in the workplace, the hottest titles to hold within tech, and the communication used within the professional work sphere and networks.
Sustainable Resource Logic in the Labor Market
Europa Bendig is exploring possibilities for regenerative working after we retire – an important issue since 15 years from now, there will be four million more retirees than there are today.
The Impact of Artificial Intelligence on Art
With the emergence of AI art places, exhibitions and auctions the question can be raised whether this is done to follow a contemporary trend or if it is viewed as a new form of creativity. What is sustainably shifting in the art world right now?
ARTS | science | business: CHEEX
We spoke to sex education and liberation advocate Lina Bembe, who has a broad background in the adult entertainment industry, to find out how porn can contribute to positive behavioral change in society.
The Future is Fungi
The futurist & brand strategist Katharina Kiéck about the magic of mushrooms. So let's look at some of the companies that are utilizing the power of mushrooms to create innovative products that are sustainable and sexy.
Embrace equity with femtech innovations
The futurist & brand strategist Katharina Kiéck about this year's International Women's Day's motto: #embraceequity. How to better do that, than celebrate the start-ups that are disrupting the healthcare industry?
Snowflakes of the Last Generation
What really defines Generation Alpha? Europa Bendig looks at three current narratives surrounding the so-called "snowflakes of the last generation" and the resulting responsibility of the older generations.
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